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New Collections by Flou at Milan Design Week


Flou boasts more that thirty years of dedication, creativity, and specialization on a continuous journey that started with the beds that oriented us spontaneously to expand the types of products and to develop articles with increasing global appeal. The result is a comprehensive design collection, a wide variety and a complete selection of items, ideal for every ambience that is furnished with style. At Salone del Mobile in Milan Flou presents the new proposals designed by Carlo Colombo, Emanuela Garbin, and Mario Dell’Orto.



‘During one of my numerous trips around the world, I was looking out the window on an aircraft and distractedly observed the wing of the plane that was carrying me home from China. I started thinking about how our perspectives could change if we were able to look at things we have seen a thousand times through new eyes! Observing the curve of that wing was the inspiration for my design of a product collection that I called Softwing, consisting of bed, armchair, pouffe and an LED lamp connected by the same common features: a soft fold, gentle roundness, an elegant curve.’  – Carlo Colombo


Softwing Bed
This is a size double bed that fully respects the tradition of the Flou textile bed. The strong point of Softwing is the fabric, draped over the frame and stitched like an haute couture garment. The stylish lines are joined by the soft headboard with rounded corners, the elegance of the details, the position of the folds, the precision of the stitching. The end-result is a bed with extraordinarily comfortable softness, simple yet sophisticated elegance, the perfect tailor-made product.


Borgonuovo Sofa
This can be described as a sofa with a reassuring, comforting shape; it has been named after one of the streets in the world-famous Milanese fashion precinct. Design, shape, and ergonomics are its strong points. The backrest provides optimal support for the head; the slightly higher seat cushions comfortably support the body, the overall dimensions of the sofa are perfect to furnish a wide range of ambiences – from classic to modern. This is a sofa excellence that can be upholstered in fabric or leather; however, it is also available with the classical loose valance covers embellished with traditional folds at the corners.



Softwing Armchair
The delightfully rounded shape of the bed can also be observed in the armchair available with a high or low backrest, both of which make an enormous impact in the furnished ambience. The outer shell, available in a range of precious wood types: walnut, ebony, matte or polished larch, is an elegantly curved structure that wraps around the soft upholstered seat. The fabric or leather covers of the inner surface are completely removable. The Softwing series also includes the soft upholstered pouff that is the perfect footrest to extend the armchair. However, it can also be used as a stand-alone piece to complete the living room or the bedroom. It can be upholstered in fabric or leather, and both types of cover can be completely removed.



Softwing Lamp
This lamp is produced in bronzed or graphite colour metal, with transparent, smoked or bronzed LED glass ball, an elegant, sophisticated combination. One functional detail should be mentioned: to switch on the lamp Softwing (both the table and standard versions), there is no need to fiddle with knobs or push switches – just stroke it gently with your finger or hand.