Until today Hölick Sea Resort, located in a pine forest on the coast north of the Swedish city Hudiksvall, has been a traditional camping site. Mats Edlund MSA and Henrietta Palmer wish to increase the quality of living and add new values to the former camping and have used the metaphor “lodge” to illustrate this new ambition. The proposal is a total concept of living, food, services and experiences – including nature, buildings, footpaths, bridges, lighting and signage – to achieve an over-all experience, while keeping a feeling of privacy. via